... Media Coordinator March 2, 2021. About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. “Hispanic” has been bastardized. LUBBOCK, Texas – As you may know in September 1968, Congress authorized President Lyndon B. Johnson to proclaim National Hispanic Heritage Week, which included Sept. … Global Consumer Trends 2021. Increasing use of algorithms to influence politics— shaping the way information flows, manipulating individuals, and “bot” participation 5. Celebrate Hispanic and Latinx heritage in your photography and illustrations with authenticity, accuracy, and creative insight. CHCI Spring Policy Summit: Meeting the Moment MAY 19, 2021 Digital Program Book The Congressional Hispanic Caucus Institute (CHCI) will convene a Spring Policy Summit to raise awareness about timely issues, policies, practices, and trends in the Latino community in… Find out more » The Henry J. Kaiser Family Foundation Headquarters: 185 Berry St., Suite 2000, San Francisco, CA 94107 | Phone 650-854-9400 Washington Offices and … Thank you Energy Upgrade California for supporting Hispanic Lifestyle’s BizCon 2021. A rebound to pre-pandemic conditions would still leave Hispanics with below-average income and wealth. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Faith and Religion Among Black Americans Mustang Cat's support as the official Title Sponsor of Houston Expo Contratista 2021 furthers the company's commitment to promote, support, and connect with the Hispanic … The study used Department of Defense data to analyze vaccination acceptance trends among active service members between December 2020 and March 2021. The Equis Research analysis, published in Axios, looked at how, what, and why Hispanic support swayed in Trump’s favor in the last election. The seismic events of 2020 have shaped consumer behaviours and expectations. Declining trust in institutions –government, media, medicine. Jan 2020 May 2020 Jan 2021 Trust Index, 11 countries included in the 2020 Trust Barometer Spring Update SPRING TRUST BUBBLE BURSTS; BIGGEST LOSS FOR GOVERNMENT 2021 Edelman Trust Barometer. Religion 02/16/2021. The Top 10 Hispanic & Latino Social Media Influencers [Infographic] Over the past few years, social media influencers have become central to brands’ marketing efforts as well as consumers’ purchase decisions. Research, Social Media, Culture, SEO, Conversion & Pinterest Strategies. Our 2020 Media Trends & Predictions cover a broad range of topics, and are borne out of the insights we generate at Kantar. “The Hispanic market should be a foundation in your … Among all other Hispanic voters, Democrats are preferred by an enormous 55% to 26% margin. TCC is ranked #5 for community colleges with the greatest total enrollment of Hispanic students for 2018-2019 and #10 in the number of associate degrees awarded to Hispanic students in 2019. NCSC Trends Publications . New Product Purchasing Habits of U.S. Hispanic Shoppers By 2020, the Hispanic community will account for over half of the population growth in the U.S., and their spending power will increase significantly. Trends are showing that Hispanics are becoming a driving force in the American market. The Hispanic Marketing blog's goal is to share information about the Latino Market or that may affect the Hispanic community and its marketers. Black and Hispanic shoppers aren’t just driving beauty trends—they’re driving sales, too.. It also has Spanish-language site, BabyCenter en Español, which, according to the site, is used by Hispanic parents in the United States and in 22 Spanish-speaking countries. Post navigation. Marketers must look beyond the old “digital divide” stereotype and the incomplete “Hispanics are mobile” cliché to grasp the nature of Hispanic consumers’ digital activity—especially as the issue of English-vs.-Spanish adds distinctive complications. Learn More SECAUCUS, N.J., Jan. 18, 2021 /PRNewswire/ -- A new Quest Diagnostics Health Trends™ study finds that Black and Hispanic/Latinx Americans are nearly two times as likely as White Americans to say their access to COVID-19 vaccines, treatments and healthcare, once available, is worse than other racial/ethnic groups. Media KPIs That Matter [REPORT] ... SBS unveils Virtual 2021 Hispanic Media Upfront: It Happens Here. a mixture of phone, email, social media, virtual/in-person events (planning and attending), door knocking, etc. Twenty-seven of the brand’s affiliated sales professionals made the list. Social Trends 05/14/2020. CPG Marketing – 2021 Trends to Watch. Marketing Organization. Social Trends 01/17/2019. Hispanics: Digital Trends & Impact of COVID-19 One Year Later – US – April 2021 Consumer Reports Electrical Goods Media, Books And Stationery North America Technology/Telecoms £ 3,254.83 Excl. People think they are all Mestizo, with lots of Spanish blood, but that’s not true. Posted on April 3, 2021 April 3, 2021 by Cagey Celeb. Hispanics are the single largest minority in the U.S. whose buying power sits within the trillions. According to Pew Research Center Hispanic Trends, about one-in-four U.S. Hispanics have heard of “Latinx” but just 3% use it.Also, young Hispanic women are among the most likely to use the term. Hispanic homeownership reached 8.8 million in 2020, a gain of 725,000 from the prior year, according to a report from NAHREP. As a Hispanic marketing agency, Captura Group recognizes the power of Hispanic students as a path to recovery for higher ed. The strategy makes sense: 68 percent of all Hispanic … • Coordinate the content, and analysis of social medial accounts. With the disparate impact of COVID-19 on the Hispanic community it’s even more crucial to help support this very important audience when they need it … May 19, 2021. A recent IHS Global Insights study shows that through 2019 Hispanic beer spending is projected to grow 31% compared to only 17% for non-Hispanics. The State of Hispanic Homeownership Report®️ is a publication of the National Association of Hispanic Real Estate Professionals®️. Additionally, FindLaw research shows that 55 percent of Hispanic households consulted social media during their search for an attorney. Join us for the 2021 State of Hispanics where we’ll highlight the impact and influence of Hispanics in Sacramento and beyond. The “The State of E-mail Newsletters:2021 and Beyond” by What If Media Group, sheds new light on how consumers interact with email newsletters. The new publication is now available to view online or download for free. Hispanics: Digital Trends & Impact of COVID-19 One Year Later - US - April 2021 “The COVID-19 pandemic expanded the base of Hispanics relying on technology more than ever before, creating opportunities for increasing engagement and electronic products upgrades. Top 2016 Trends In Hispanic Social Media - 03/11/2016 Hispanic purchasing power in the U.S. is $1.5 trillion, with a total population of 54 million. Here are five key trends to consider: 1. To arm them with the cultural insights needed, the Hispanic Marketing Council (HMC) has released its 2021 Hispanic Market Guide, the most comprehensive resource on the U.S. Hispanic market. The 7th Hispanic/Latino Media & Marketing International Conference brought together scholars, media industry professionals, and students to examine these issues and other important topics. For Hispanic customers, personal finance knowledge lags behind the overall U.S. population. People shot to death by U.S. police, by month 2017-2021 Percentage of fatal shootings by police in the U.S., from Jan.-Oct. 2015, by reason Number … Below is a list of institutions. Thousands march in Washington, D.C., in June 2020, protesting police brutality and the killing of George Floyd. Keeping Up With Social Media Trends 2021 Maria Valdez Haubrich - May 19, 2021 By now, it should be evident that social media is no longer “new” nor a passing fad. (RNS) — American media isn’t just dividing people politically — it’s dividing people religiously, too. Find out where consumers are spending their time and money and how eager they are to spend again. For its 2021 social media usage survey, Pew interviewed 1,502 US about their social media habits, providing an overview of key trends and shifts in social media platform adoption and usage. As the Hispanic population continues to grow in the United States, so does its influence on brand strategy. Borderzine is now accepting applications from college journalism instructors and students for full scholarships to attend the 11th annual Dow Jones News Fund Multimedia Training Academy at June 5-10. Thank you Energy Upgrade California for supporting Hispanic Lifestyle’s BizCon 2021. The Hispanic population’s collective purchasing power is large and will get larger. But, the numbers are dramatically different for Hispanic voters whose parents were both born in the United States. Defining generations: Where Millennials end and Generation Z begins. Spending nearly $60 million was worth it for Walmart who reached their desired Hispanic market through a series of culturally-focused advertising campaigns. Production and consumption of Hispanic cheeses have grown significantly in the United States. Faith and Religion Among Black Americans This event celebrates the launch of Granta Best of Young Spanish Language Novelists 2. About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. Black, non-Hispanic mothers not living with any other working-age adult left or lost jobs at a rate 7.5 percentage points higher in January 2021 than in January 2020 (Figure 4). The top Mexican food trends for 2021* include: Move over sourdough starter, homemade tortillas are rolling out in 2021! Here are some of the seven ESG trends we expect will shape the sustainability agenda in the months — and years — ahead. For example, white Baby Boomers (born between 1946 and 1964) owned $331,000 at the median, considerably more than Hispanic Boomers, with … Today, our smartphones are the primary tool for making purchases, and online e-commerce sales will top $4.8 trillion in 2021. Attended by more than 1,000 people annually, the Annual Awards is the most well-attended Hispanic gala in Houston. In general, the media appears to prefer the term Latino, likely because Hispanic tends to refer only to language, while Latino is broader and refers to people, music, and culture, etc. The Hispanic community, which makes up over 60 million citizens in the U.S., has been one of the fastest-growing consumers in the space. The National Hispanic Media Coalition (NHMC) is a 35-year-old non-profit organization that builds bridges, creates opportunities, resources, and connects Latinx talent with the entertainment industry. S3 E19: Fourteen Point Five May 17, 2021; S3 E18: F*ck it, Mask Off May 10, 2021; S3 E17: Your Logo Must Past May 3, 2021; S3 E16: LinkedIn, Camera, Action! With Editor Valerie Miles and Writers Mateo García Elizondo, Dainerys Machado Vento, and Michel Nieva.. Jessica Alba For Hispanic Executive Magazine, April 2021. White, non-Hispanic and Hispanic mothers were more likely to have dropped out of the workforce if there was no other working-age adult in the household. The Annual Awards recognizes the successes of entrepreneurs, business, and executives across the Houston area. Trend #1 Digital-First. Religion 02/16/2021. In its March issue, Hispanic Outlook on Education Magazine named Tarrant County College one of the nation’s Top 25 Community Colleges for Hispanics. A great example of the brand's new marketing direction includes advertising that features famed soccer stars and that appeals to the Latin American sport enthusiast. But the candy market is impacted by trends, just like any other CPG brand. The big picture: Leaders in the Hispanic community have for years been putting pressure on U.S. media companies to include more Hispanic representation in their coverage.The election has served as a wake-up call for many news outlets to take those calls seriously. The Child Trends Hispanic Institute is a research resource to organizations and individuals whose work affects the well-being of Latino children and families in the United States, including policymakers and public administrators, program practitioners, the media, corporate leaders, and private philanthropy. In this article, we’ll touch on the 3 top Hispanic marketing trends you should be paying attention to in 2020: Trends in Use of Telehealth Among Health Centers During the COVID-19 Pandemic — United States, June 26–November 6, 2020. No analysis of CPG marketing in 2021 could fail to note the changes technology has spawned. Policy and Political Trends (p. 2) 4. Who Owns Hispanic Social Media? 1. With Generation Z emerging as the most multiethnic group in U.S. history and the Hispanic population forecast to expand 20% to 74.8 million people this decade, marketers can’t ignore a huge market with growing spending power. Here’s our round-up of the flavour trends we can expect to tickle out taste buds in 2021. September 15th to October 15th marks National Hispanic Heritage Month in the United States, and while you don’t need an annual event to celebrate your ethnic heritage, it’s a great time to honor these respective cultures and educate ourselves on how to … Spotlight for Career Services Professionals Spotlight for Recruiting Professionals. This is the event that captures the passions of Business Owners and Professionals and will take place online June 16, 2021. MAY 13, 2021 — San Antonio had an above-average youth employment rate before the pandemic struck. — fell to 71 percent in 2020 from 73 percent in 2016. ... on social media, by creating a Denny’s Latino Facebook page. Here’s what trends will affect our collective sweet tooths in 2021. It means of the Iberian peninsula. Defining generations: Where Millennials end and Generation Z begins. About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. Social Trends 05/14/2020. Join Adweek for our first annual Elevate: Hispanic TV where we welcome TV stars, networks and advertisers to discuss engaging the Hispanic audience, data trends and advertising opportunities. With new technologies and trends emerging every day, you need to be ready with a plan so that you can stay ahead of your competition. ... Jessica Alba – Social Media Photos. Social Trends 01/17/2019. The Latino market now has spending power of $1.5 trillion, which advertisers cannot ignore, says Parker Morse, founder at H Code, a media agency supporting about 400 Hispanic websites. Recent electoral polls have tracked Hispanic voters in both Presidential and state elections in an effort to determine what influences voter turnout and trends. Between 2009 and 2019, U.S. per-capita consumption of Hispanic cheeses nearly doubled. May 6th, 2021 (13:30 - 15:00 Boston | 19:30 – 21:00 Madrid) Trends in Spanish-Language Literature: Granta’s New Selection of Emerging Writers, 2021. Please register @ https://bit.ly/3ghfbDW # hispaniclifestyle # HLBizCon2021 Faith and Religion Among Black Americans Makes sense, right? Hispanic consumers have indicated they plan to shop more online than in stores after the pandemic. ... Hispanic consumer trends. Pew Hispanic Center found that Hispanic mobile phone owners are more likely than Anglo mobile phone owners to access the internet—40% vs. 34%. The Hispanic Media Broadcasting program prepares an individual to gain entry-level employment in the broadcast industry. Hispanics were responsible for 81% of US labor force growth from 2008 to 2018 and the percentage of Hispanic homeowners has risen to 47.1%. • Research audience preferences and discover current trends in social media. Despite its enormity, it's a market that’s looked at by many as one homogenous group.. Our ground-breaking new Hispanics data is giving marketers the chance to dig deep into the vast number of Hispanic audiences for the very first time. The growth rate for non-Hispanics in the same decade was 17 … For each one, please indicate Hispanic Marketing Council is a national trade organization representing the entire Hispanic marketing, communications and media industry with trusted Hispanic expertise. Univision and Mexico’s Televisa—two of the biggest Spanish-language media companies—are preparing to join forces in a merger that will enable them to … What We Know About Gen Z So Far. What the 2020 electorate looks like by party, race and ethnicity, age, education and religion. When we know that over 60% of the U.S. Hispanic market is under the age of 35, we also know that within the next 10 years, this group will be making a significant impact on the housing market and will be needing a mortgage. Enchufe TV The channel has nearly 14 million subscribers and features a series of comedy sketch videos in Spanish, lading it squarely on our list of top Hispanic influencers on YouTube. CTA Media knows how to market to Hispanic Americans through the best digital and traditional media channels. U.S. The Child Trends Hispanic Institute provides timely and insightful research-based information and guidance to improve outcomes for Latino children. Candy Trends in the U.S.: A Few Statistics. Although the U.S. Hispanic population’s purchasing power and food preferences are influencing eating trends among non-Hispanics, it’s worth taking a look at the inverse of influence, as well. Most vital to Republicans looking to duplicate the trend in future elections, the research reveals that Trump’s support among Hispanics is mostly from first-time voters and those who are swing voters and thus not locked-in Republicans. The recently published study covers the period of September and October 2019 and highlights that all of the U.S. audiences observed (Black/African American, Asian, Hispanic/Latino and White) shared a love of co-viewing on Over-The-Top (OTT) devices compared to … Given their buying power, population growth, and cultural influence in the U.S., it’s natural for brands to want to understand Hispanic buying trend and consumer behaviors. Across generations, Black and Hispanic families consistently had less median wealth than white families. Among the top 50 metro areas, San Antonio youth experienced the eighth-largest drop in employment in the first year of the pandemic, according to national data research organization Mathematica. Hispanic Marketing Council is a national trade organization representing the entire Hispanic marketing, communications and media industry with trusted Hispanic expertise. What We Know About Gen Z So Far. Ad Age 's ninth-annual Hispanic Fact Pack, distributed with the July 23 issue of the magazine, includes data about marketers, 2011 ad spending, demographic trends and … The COVID-19 pandemic has reached every part of our lives – and the flavours we crave are no exception. Because Hispanic consumers tend to be younger than the general U.S. population, they also are more likely to use to use social media. Statistics may change for 2021 as confirmation of cases occurs periodically. Nearly nine of 10 organizations responding to NACE survey report that they have a diversity recruiting strategy for the Class of 2021, according to NACE’s Job Outlook 2021 … And according to a July 2014 Google Consumer Survey, Hispanics are 1.5 times more likely to buy mobile apps and digital media than non-Hispanics. Pew Research Center does not take policy positions. Key Findings of Drug Overdose Decedents, 2019 – March 2021 • Current monthly report is based on confirmed fatal drug overdose cases for 2019, 2020 and January through March 2021. “Black” and “White” are used to refer to non-Hispanic members of those racial groups. Recent electoral polls have tracked Hispanic voters in both Presidential and state elections in an effort to determine what influences voter turnout and trends. For example, LinkedIn trends toward white, middle-aged men with college degrees making $75+. I recommend taking a peek at the whole report since it outlines many demos around who’s using which platforms. The report is an industry benchmark that coalesces a broad cross-section of data and research from within and outside of the housing industry. A fast-growing and diverse segment of the U.S. population, Latinos now represent 16 percent of our nation’s population and 25 percent of children. Please register @ https://bit.ly/3ghfbDW # hispaniclifestyle # HLBizCon2021 Meanwhile, TikTok trends younger Hispanic 2021 Trends and Opportunities in Global Real Estate January 12, 2021. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Since the COVID-19 pandemic began in March 2020, uncertainty has sparked in many aspects of our lives, especially for those transacting global real estate. 3.) 6. Politics 10/26/2020. Hispanics: Digital Trends & Impact of COVID-19 One Year Later - US - April 2021 “The COVID-19 pandemic expanded the base of Hispanics relying on technology more than ever before, creating opportunities for increasing engagement and electronic products upgrades. The Child Trends Hispanic Institute is a research resource to organizations and individuals whose work affects the well-being of Latino children and families in the United States, including policymakers and public administrators, program practitioners, the media, corporate leaders, and private philanthropy. The same report shows that about half of Hispanic millennial consumers said they use Snapchat as a way to keep connected to friends and family, 20% more than non-Hispanic millennials. What the 2020 electorate looks like by party, race and ethnicity, age, education and religion. Spanish-language media such as commercials, television shows, magazines, niche websites, news stations, and social media accounts reflect this understanding. Mexicans are primarily Amerind stock. Experience handling negotiations and contracts with partners and holding them accountable to agreed-upon KPIs) Experience in collaborating with the broader media and digital teams to develop media strategies and tactics to effectively target the diverse Hispanic consumer in the U.S. based on the conditions and needs of the project. A Univision study highlights ecommerce trends that are here to stay. Well, unlike traditional media like outdoor, radio, TV, print, etc., digital ads can be geographically targeted, so you do not have to stick within your typical footprint. Postponed to 2021. Hispanic voters overall favor Democrats by a much wider margin (46% to 36%). The Latino market now has spending power of $1.5 trillion, which advertisers cannot ignore, says Parker Morse, founder at H Code, a media agency supporting about 400 Hispanic websites. U.S. From 2000 to 2010, Idaho's Hispanic population increased by more than 74,000 (73 percent) to 175,901. SMM: CDC’s Severe Maternal Morbidity Measure. Period of analysis includes January 2019 through the middle of March 2021. The market for candy is predicted to grow 2.8% for chocolates and 3.7% for non-chocolates from 2018 through 2022. Politics 10/26/2020. A top Hispanic YouTube influencer and beauty vlogger, her videos include makeup tutorials and hair care tips, as well as home decor and lifestyle advice. 5.) The team at Converze Media takes simple facts and trends and turns them into actionable insights for our clients. Data Improvement 2. National Association for Court Management –Future in Courts Survey. This survey was conducted online within the United States by The Harris Poll on behalf of Bona from February 23-25, 2021 among 2,032 U.S. adults ages 18 and older, of whom, 177 are Hispanic and 1,504 are white (non-Hispanic). However, most marketers don’t have easy access to detailed information on what Hispanic shoppers are buying, including in key CPG categories. Tax COVID-19, Cultural Insights, Generation Z, Hispanic Online Marketing, Hispanic Trends The pandemic has changed business as we know it, and colleges have had to adapt to retain students. Hispanic Marketing Council is best source of Hispanic-specialized media, marketing, and research companies to help guide you in marketing strategies to ensure that your brand resonates with Hispanic audiences. The first set of data lays out long-term demographic trends widely thought to favor Democrats: Hispanics, Asian-Americans and multiracial voters grew as a share of the electorate over the last two presidential races, and white voters — who historically tend to back the G.O.P. Come hear experts discuss important trends in entrepreneurship, education, civic engagement, and business in our Hispanic communities. Exhibit 2: SMM Rate by Community Race/Ethnicity and Age Group, 2018-2020 Combined. The Congressional Hispanic Caucus on Monday met with The New York Times to discuss the lack of Latino representation at the paper. U.S. Mega Trends Transforming the United States Through 2030. “Club Mundo Kids,” a new TV series debuting on April 10, is the latest result of a push for programming that uses Spanish to reach Latino audiences. 2.) ... 2021 Media Moves: Fortune's Top Editor Is Departing and More ... 4 Major Earnings Trends … They haven’t been breeding with the Spaniards since 1492. Cision’s 2021 Global State of the Media Report (APAC Edition) Reveals Top Trends Impacting Journalists and PR Pros May 25, 2021; Salem University Selects LearningMate Transform to Unify Course… May 25, 2021; Biden, Egyptian President Talk Humanitarian, Rebuilding Assistance for Gaza, White House Says May 25, 2021 Results suggest that targeted public health interventions are needed to reduce premature death among people with lupus, particularly Asian and Hispanic/Latino people.
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